Analysis of a music video; JME - Murking

The genre of this music video is mainly performance as the artist, JME, is shown to be singing throughout the video. Secondly, this video is also partly narrative as some of the lyrics are visualized in the video.

There is a lot of camerawork throughout this video, mainly the use of tripods/stands as well as panning.

There is also a lot of editing in the video, at the beginning the song title is written on the screen. Furthermore, the video is edited so that the clips change in time with the beat of the song. Finally, lots of cutting is used to go through the many scenes the video has been shot it in.

The Mise-en-scene of the video; firstly, the video is set in many locations but mainly a car, car park and a party. The costume of people in the video is mainly casual, just tee shirts and jeans or shorts. The main props in the video are; roller blades, champagne bottles and face masks of The Queen and Tony Blair.

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Activity 7 Looking back at your preliminary task (the continuity editing task), what do you feel you have learnt in the progression from it to full product?

Looking back at my preliminary and comparing it to my final task it is easy to see where completing my preliminary task has helped in creating my final task. 

Firstly the 180 degree rule; where two or more characters in the same scene keep the same left/right relationship throughout the shot. In my preliminary task I incorporated this in the shots in which Bart and I had a conversation. I used this in my final task as in the shots of the group in the warehouse keep the same left/right relationship.

The shot of the group in the warehouse

Shots of Bart & I in our preliminary task 

Secondly, match on action; where the shot cuts fromone angle to another following the action from the first shot. I incorporated this in my preliminary task when I walk through the door from behind and then from the front. In my final task I ensured this rule was followed as there are shots from different times in the day and I have used match on action as the whole group are wearing the same clothes through out the film. 

Shot from preliminary task

                                          

Left: Shot before           Right: Shot After